Explore the global intersection of creativity and commerce, prepare for diverse careers through specialized pathways and hands-on experiences.
The BA (GCIN) offers a future-ready, interdisciplinary education that connects arts with business, culture, and technology, equipping students with industry insights for emerging creative careers. It explores how cultural, economic, social, and policy forces drive the convergence of creativity and commerce.
Shape what's next.
Pathways
Explore how creativity drives the future. The creative industries—spanning media, arts, design, and technology—are one of the fastest-growing and most important sectors of the global economy. Located in the heart of Asia’s creative hub, the BA(GCIN) programme is designed to train top-caliber, versatile leaders by pioneering the fusion of Arts, Social Sciences, creativity, and commerce.
Through foundational courses on the history and structure of the creative industries and specialized courses in the arts, students acquire deep understanding of the respective cultural outputs. In addition, students explore the political, economic, and social influences on the respective creative industries worldwide.
Access cutting-edge facilities and expertise through partnerships with HKU's Faculty of Arts departments, research centers, and creative industry collaborators.
State-of-the-art facility dedicated to fostering creativity, innovation, and interdisciplinary collaboration. Inviting students, staff, and researchers to explore, create, and engage with cutting-edge technology in the arts.
The eXtended Humanities Lab at The University of Hong Kong brings together interdisciplinary researchers to investigate virtual and augmented reality from a broad range of humanities perspectives.